Monday, November 19, 2012

Aruba Townhall Meeting

PrimeImage Media traveled all over the country this month, and we continue to schedule exciting new challenges. This past week was filled with shooting homes in Arizona and planning for new projects. In addition to these events,  half our production team flew to San Jose to shoot Aruba Network's  Town hall meeting. Last meeting we shot with them was our first time using our portable switcher box. Now, having used this box many times, it is a very powerful piece of equipment that we couldn't live without.


Our team arrived early to set up everything--plugged in wires, mounted cameras, and tested the audio. We had plenty of space for our equipment, and having been in the space before aided in our camera placement. For the employees who couldn't make it to the meeting, we streamed the event live so they could watch it from the comfort of their cubicle or home.



As well as the use of our robotic cameras, we brought our Sony EX camera. This manned camera allowed us to easily shoot each presenter, along with capturing each of the reward recipients during the awards ceremony. We use this camera for many other events, and on our luxury home tours, proving to be an excellent addition to our toolbox.


Overall, the Aruba Town Hall meeting was another successful shoot to add to our repertoire, and we thoroughly enjoyed working with the Aruba team again. They always take good care of us and we work together to make each event run seamlessly. Beyond this week, we will be busy editing multiple videos, along with planning two big projects requiring many days of production in December. As our business continues to flourish and expand into multiple levels of production, we are always happy to travel or help wherever your production needs are. If you would like to request our services, please call us at 480.240.9270




Monday, November 12, 2012

Election Day coverage, Live from Washington D.C.

For election day, our production team got the fantastic opportunity to broadcast live coverage in Washington D.C. Our team worked with an additional production crew from Madison McQueen, which included Owen Brennan, Justin Folk, and Bob Perkins to help broadcast the Tony Katz Election Day coverage. The show was sponsored by the Franklin Center, making the whole event possible. We streamed the event live, but were met with new challenges of contacting people via Skype and then feeding them into the broadcast. However, before all the intensity of the show took place, we had a variety of other tasks to do. After getting off the plane on Saturday, we made our way to the National Mall.





It was much colder than the warm Arizona heat we were used to, but it wasn't crowded and albeit, a very cool experience. We rode the metro, which proved to be an excellent form of transportation, with a station near our hotel.



We busied ourselves Sunday shooting teasers for the broadcast (one of them is embedded above). In addition to these promos, we returned to the National Mall, in the daylight, to gather Broll.





We managed to capture the reflecting pool at sunset, which was an absolutely stunning shot. We used our Canon 5D and captured not only great shots of monuments, but also shots of people. The mall was much busier during the day, with a lively atmosphere.


Monday was our final day of preparation, and we shot a couple of interviews, as well as arrived at our space at Americans for Tax Reform. As we set up, the crew worked hard to finish organizing all the content, along with the rundown sheet for the show. The rundown listed the order of the show, including interviews and Skype calls to keep the whole team on track.




Arriving early Tuesday morning, we wanted to make sure we had plenty of time to test everything. For this shoot, PrimeImage Media functioned primarily as the technical crew, while the rest of the crew assisted in the flow of the show and the content. We worked together as a team and began our broadcast at 4pm.



Bringing 300 pounds of equipment, our set up was nothing short of impressive. We were pleased with the space, and the broadcast went smoothly. Being a part of the election, even in a small way, was absolutely thrilling and we enjoyed every minute of it. While our broadcast went on for six hours or so, it was high energy and fast paced. Around 11pm, our president was reelected and the show came to a close. 

The whole event was challenging and took our abilities as a production team to the next level. This was the biggest broadcast event we have ever done, and we look forward to what future projects have in store for us. As Wednesday brought a new day, half our production team traveled to San Jose for Tech Field Day, completing this eventful, yet equally exciting week. 


For Storage Field Day 2, Scott ran the switcher for most of the event. This Tech Field Day included at least four set ups and tear downs a day and was equally challenging. 



While the M/E 2 switcher was away in D.C., the M/E 1 switcher was across the country in California. Having both of these switchers allows us to do many different types of events on different scales. We are constantly growing and learning, acting professionals for whatever your video production needs are. If you would like to request our services, please call us at 480.240.9270