Sunday, March 17, 2013

Changing Seasons and New Projects


As the temperatures rise with the changing of seasons, we have remained consistently busy with production across the country. At Interface we captured innovative demonstrations of their measuring device while our mobile production unit left for San Jose to film in-depth seminars at Networking Field Day 5. In between traveling, we spent a day in Old Town Scottsdale to shoot a local artist who led a sculpting demonstration at The Legacy Gallery. For Aruba Networks, our production team traveled to Las Vegas to cover both their Partner’s Summit and Airheads conferences. All of these challenging projects demonstrate our versatility in the corporate video industry.







Interface is an impressive company that specializes in advanced force measurement products for the aerospace, automotive, and medical industries. For this project, we filmed three videos: an introduction to the device, a demonstration, and an in-depth components video.  We used two Sony EX cameras to cover the demonstration, and our Canon 5D to shoot the separate parts of the product.



Tech Field Day is an event that we have been involved with for several years, and continues to grow. For Networking Field Day 5, our mobile production team went to several high-tech companies and live streamed each presentation.



 
For these events, our ability to be adaptable is extremely important. More than one company is showcased each day, which requires us to do multiple set ups and tear downs quickly. With prime organization, we are able to set up three cameras, our switcher, streaming laptop, two recording devices, our Barco video converter, table microphones, and up to three wireless microphones for the presenters—thus encompassing the term "mobile studio".





The Legacy Gallery hosts a range of paintings and artists in the heart of Old Town Scottsdale. We had the unique opportunity to shoot John Coleman, a talented sculpture artist. For this event, we used three cameras, using one them as an IMAG for attendees. It was a compelling seminar that our team loved shooting.



Aruba Network’s Airheads conference was a great success last year, and has doubled in size for this year. Our production team traveled to the glamorous Las Vegas for a week of coverage.






The week began with the Partner’s Summit, where we managed to film interviews with attendees, and capture B-roll of the sessions. We also went to the parties for both Airheads and the Partner’s Summit, resulting in capturing stunning photos and B-roll illustrating each the venues.





Airheads this year had over 1,200 people in attendance and required far more video resources than we've used in the past. In addition to shooting interviews and B-roll of the education sessions, we also live streamed two of the most popular sessions. Streaming these presentations was one of our best live events yet, with over 600 people watching.

We anticipate more exciting projects as we continue to provide brilliant corporate video for our clients here in the Phoenix area, and all over the world. If you are interested in showcasing your company through impressive video, please contact us at 480.240.9270

Monday, February 25, 2013

Production Days Near and Far

As we continue our busy production schedule, every day comes with different projects and new challenges. The beginning of this past week was devoted to editing awards videos for Kiewit's 50th anniversary, as well as shooting testimonials for AB Guerra.  Back at the studio, our production team assembled one of our green screens for a shoot with an investment company.



Because the video only required one person, we managed a simple set up. While we have many green screens for a variety of projects, this layout required two lights to illuminate the background as well as two lights to brighten our talent. The most important aspect of utilizing a green screen is how well it is lit. This is necessary in order to successfully key out the background in the post production process.



In order to capture the best delivery of lines, we used a teleprompter that also helped in establishing the pace of the video.  This set up used a second monitor for our talent, and a computer to manage and set the speeds. Overall the shoot went smoothly with no problems, and we were lucky to have such remarkable talent.



We ended our week by sending our mobile production unit to San Jose for Aruba Networks 's Townhall meeting. In the past, we have worked at other Aruba townhalls and have really enjoyed working with the people there. We did a similar set up to the one we had previously done by having two robotic cameras and one manned camera. This allowed us to film each of the presenters when they spoke, as well as the awards ceremony.

We will be working with Aruba again in two weeks at the Aruba Airheads Conference in Las Vegas, and look forward to capturing video and streaming. We are always looking to grow in different fields of production in places across the country, and all over the world. As a multi-tiered production company, we not only specialize in producing amazing videos, but also have the benefits of live streaming and mobile production units. If you would like to request our services, please call us at 480.240.9270